We analyse and match the most relevant search terms with your target audience, explore competitor activity and ultimately drive the most engaged visitors to your website from display networks and beyond.
Based on the business goal attributed to each PPC campaign, we will ensure daily optimisations to keep your ad copy and brand seen by your potential customers and maximise returns.
If you are outside of the UK, don’t worry, we are recognised for our work as an international PPC agency meaning we can work remotely managing your PPC ads, ad spend and international PPC campaigns.
Need more management services at scale? It’s all good! As both a Google Premier Partner and Bing Ads Accredited agency, we can deliver scale beyond Google ensuring your brand is visible exactly where it needs to be.
"Ality manage the paid social and Google activity for our campaign 'There's A Beer For That'. They are professional and smart, increasing our reach and reducing our effective costs. They've done this through a smart data-led approach to content, codifying and optimising everything we do. We've been extremely impressed with their delivery and value."Jack Daniel, Beer & Pub
"Impressive understanding of our business and this is reflected in excellent paid search performance. They couple this with high standards of client service. I would happily recommend."Neil Scaife, Urban Exposure PLC
"Barry M is the UK's leading make up brand. Working with Ality is always a pleasure and we're delighted with the results we're achieving together. Highly recommended... unless of course you're another leading make up brand in which case, they're rubbish."Matthew Sweetapple, Barry M Cosmetics
"Ality have impressed with their knowledge in the digital marketing space. The team listened patiently to our evolving requirements and really demonstrated that they care about the success of my business too. They are professional, creative and come highly recommended if you’re looking for help with your digital marketing strategy."Daniel Coomber, Move Space London
Q: Can you exclude negative keywords from your keyword research?
A: Yes, absolutely we can, we can create ad groups that exclude specific keywords from that audience. We also conduct competitive analysis and use split testing across the PPC marketing process. Ultimately, we want to ensure we drive the right customers to your landing page.
Q: Is ality a digital marketing agency or just a PPC agency?
Q: Do you manage ads on social media as well?